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Students will research an emerging technology known as DeepFake and write a paper worth 350 points. This technology portrays images or likeness of celebrities and notable personalities doing and saying things they have not. You have probably seen these videos posted on social media platforms. In some cases, these videos capture thousands to millions of viewers. For this project, students will research Deepfake technology to learn about the technology, it?s business applications, and ethical consideration.

( please see attached assignment Instructions) BSAD 101 CRN 36408
Midterm Research Paper (Spring 2022)
Deep Fake Technology and Ethical Considerations

Deep Fake is an emerging technology that portrays images and likeness of people (mostly celebrities and other notables) saying and doing things they have not said or done. You have probably seen these videos posted on social media platforms. In some cases, these videos capture thousands to millions of viewers. You can do an online search to view some of these videos.

Here?s the thing: Is it ethical to use someone?s image and through technology portray these individuals saying and doing things you want them to say or do? Before you answer this question, it is worth looking at this emerging technology from several perspectives.

One of the ways to fully grasp the various nuances of Deepfake technology is by reading links provided below. Please use these links as a start to your research. There are many more credible sources available online for your review.

Please utilize ?credible? sources for each item in your paper and cite your sources (APA style). For more information about credible sources, you should review the MC Library link provided. https://libguides.montgomerycollege.edu/apa

Deepfake Links:
https://timreview.ca/article/1282 – The Emergence of Deepfake Technology: A Review, Mika Westerlund

https://moneyinc.com/deepfake-technology/ – Five Companies Leading the Way in Deepfake Technology, Dana Hanson

https://link.springer.com/content/pdf/10.1007/s13347-021-00459-2.pdf – The Distinct Wrong of Deepfakes, Adrienne de Ruiter

Your Deepfake research paper will explore and include the following information:
1.What are Deepfakes?
2.List types of applications companies are creating using this technology.
3.What are the benefits of deepfake technology to business?
4.Describe some of the ethical issues about this technology that are concerning to society.
5.Discuss your position on ethics concerning Deepfake technology.

Format requirements
Please make sure your paper includes the following instructions:
?4 ? 6 double-spaced pages, 12 pts. (cover page and reference page not included in page count)
?Cover page (include title, course name, your name & date)
?Reference list